' [he Ewen-LeWis Wadi ng the bride and room are photographâ€" wilh three of the or F.W.l,0. Presidents Ewen d during her ten Y 5 Director of the in 09. v. en's Institute Branch. fl to right: Mrs. J. R. ulcher, Professor Ewen, rs. Ewen, Mrs. Gordon acPhotler, Mrs. Hugh ummers. The louth resident, Mrs. R, G. urcell was unable to V attend the wedding. 41¢? terest in people who are in charge of re- earch and program planning as we11 as ’omen's Institute members. To quote some of those who wrote Mrs. lacNaughton: University of Wisconsin, per Harold G. ugel, Madison City: “I found your report of la survey most interesting. I note your prob- cns in Canada are quite like ours and quite difficult to solve. The fact that you are taking women conscious is an accomplish- =;11t in itself. Most listeners are not disâ€" ..minating enough to demand many changes. r they were and would tune out poor pro- :nns, the battle would soon be won." F‘rom Miss Brophy, CKNX, Wingham: :‘ir. Cruickshank and I have been looking '51‘ the opinions of this cr05s section of the whale population and it is very interesting I note their likes and dislikes. It has quite bearing on program planning and selec- "ity at any radio station and we were anxâ€" uus to know the results of the survey." Mrs. Patricia Gallaher; Bureau of Audience itsearch, C.B.C, Toronto; Miss Lois Rae, ststant of Audience Research, C.B.C. Ot- 1V3; Rolf B. Meyersohn, Radio, T.V. Study .rector, Columbia University, N.Y.; T. J. *\!lard, Executive Viceâ€"President, Canadian :sociation of Radio and Television Broad- :ting, C.B.C. Ottawa; Dorothea Cox, Pro- i‘lCeT of Talks and. Public Affairs Department, BC. Toronto; Helen James, Assistant Superâ€" mOI‘ Talks and Public Affairs, CBC; and way others were among those who wrote <l's. MacNaughton commending the report ud survey. ‘In last year’s report the advertising 0f .lcohol in any form was disapproved. Mrs. r r. n 2 n: ,C fl'Q 5" Ft“ 0 D S m m E l-h O '1 B to Q 0‘ ‘d ._] L. E »â€"- m H D.» a Jttawa, that no Ontario station sponsors the dvertising of alcohol products, Which is very nod to know. While only a small percentage reported in 304, sufficient interest was shown to justify ontinuing the surVey in 1955. The result of SUMMER 1955 the survey shows that our taste in programs and our likes and dislikes are recognized by those responsible for our daily entertainment. This fact and the study of the report should give each member of the Women's Institute a new sense of responsibility. All are agreed that radio and television have a definite inâ€" fluence on the daily living in every home. Therefore nothing but the best in entertain- ment is good enough for our families, the community in which we live or the Provmce of Ontario. Our organization is a powerful influence in raising the standard of our homes. The improvement of entertainment through radio and television is a responsibility of the homemaker and We as members of the Womr en‘s Institute may well hold the key to bring about the needed improvement. Canadian Association of Consumers Mrs. James Haggerty reported that such drugs as insulin, certisonc, A.C.T.H.. liver extract and B,_, complex which have to be used over a long period of time, are included in the medical expenses which are deductible for Income Tax purposes. Each year manufacturers in Canada have an opportunity to send their merchandise to the Design Centre in Ottawa to compete for a design award. The awards are given for a good design on the basis of form. func- tion, originality, good value and suitability for the Canadian market with emphasis placed on pleasing appearance and comfort m use. In purchasing merchandise watch for the arâ€" ticles bearing the 1955 design award tag or sticker. Notice has been given that the red stripes used on bacon wrappers will not be used after a certain date. Ontario Rural Leadership Forum Mrs. D, S. MacNaughton, as the representaâ€" tive from the F.W.I,O. had attended one meet- ing when Mr. Dick Hilliard, Department of Agriculture was chairman. Seven organiza- 7